Kimberly Koury - Electric Insurance
Sending Action Oriented Messages When it Counts
Challenge:
Electric Insurance wanted to transition from blasting customer communications to a more selective, action oriented customer communication approach.
Solution:
Implemented Varolii for welcoming new customers and proactive outreach in order to build brand recognition and augment in-house call center capabilities.
The Result:
- Improved brand value
- Increased customer satisfaction with helpful proactive calls
- Created efficiencies by replacing all legacy communications systems with Varolii
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