Some People Still Use Their Answering Machines
That’s why you wouldn’t normally send text messages to Seniors or call GenX during the middle of the day on their landline. When you reach out to your customers and employees with the appropriate contact strategy, you’ll get a better response.
Varolii Generations lets you automatically segment groups of customers or employees by age demographics and tailors contact strategies according to broad generational characteristics and preferences.
One Size Doesn’t Fit All
Generations analyzes every component of your contact strategy—from the device and method you use (text, email, voice, etc.), time of day you call, the message you send, payment options, and more—to determine how each customer and employee segment should be reached, the information they’re given, and the way it’s delivered.
What Generations Does For You:
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Save Costs and Agent Time— you can avoid the guesswork and unnecessary costs of calling multiple times
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Increase Loyalty and Satisfaction—Communications are more relevant and improve the customer experience
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Get a Better ROI—People who are contacted with their preferences in mind are more likely to respond